Welcome to #AskLainey on Reddit

#AskLainey for free advice on Reddit r/hawkmarketing, where I’ll be posting marketing help and tips to business owners struggling with social media marketing, SEO and advertising.

BarkBox Cannabis Product Marketing Campaign

BarkBox’s hilarious 420 cannabis-themed collection is the purrfect example of brand marketing methods such as user generated content, linkbuilding and SEO copywriting. Ladies and gents, this is a great example of marketing done right!

SEMrush Content Marketing Outsourcing Trends for 2022

49% of companies outsource their content marketing, with some spending up to $30k per month for external writers. Here’s our analysis of SEMRush’s latest report on content marketing outsourcing trends shaping 2022.

Fremantle Perth Digital Marketing Report

An analysis of digital marketing in Fremantle, Perth, examining 15 fashion brands who sell at the busy shopping hub every weekend.